Because in this new electric revolution Amperion Motors has the big opportunity to create a mini truck with regional appeal, specifically designed to cover the market needs and be adept to the local infrastructure. Southamerican market is also in the process of replacing millions of units of obsolete and outdated vehicles such as pickups or utility vehicles. Among the considerations to validate our project, we can mention that big automakers have changed their focus on this particular segment order to concentrate on other areas that offer higher profit margins and lesser risks, offering to our region less innovation and not considering a new market segment that shows different alternatives. On the other hand, it is no less significant to mention that we believe that sustainability is relevant when designing, producing and marketing a product. The world is changing and we will be the main actors of the new era of electric mobility.